Advertising agency cost guide
What it usually costs to hire an advertising agency in Iowa. Typical industry estimate, not a quote from any firm on this list. Not an average of firms on this list. Nobody pays to be ranked.
14 advertising agencies are on the list in Iowa. The ranges below are typical industry estimates. Typical industry estimate, not a quote from any firm on this list. They are not an average of those firms.
A price next to a firm's name is one that firm published. If a firm is not in that list, it did not publish a price. This page does not invent one. On the list and on each profile, a firm with no published price shows Estimated: $10,000–$40,000, typical for Iowa advertising retainers; not a quote.
| Engagement | Typical industry estimate | What that usually covers |
|---|---|---|
| Small campaign | $10,000–$40,000Typical industry estimate, not a quote from any firm on this list. | Creative and a media plan for one flight. Production and the media budget are usually separate numbers. |
| Ongoing retainer | $8,000–$30,000 a monthTypical industry estimate, not a quote from any firm on this list. | Creative and media planning through the year. Media spend is not included in the fee. |
| Larger production | $50,000–$250,000Typical industry estimate, not a quote from any firm on this list. | Production for a campaign that has to work in several formats. This is the making of the work, not the media budget. |
These bands are national typical estimates. They are not an average of the Iowa firms on this list. Where one of those firms has published a price, it is copied further down and belongs only to that firm.
What moves the number
- The number of formats. A film, a set of cutdowns, print and outdoor are different productions.
- Usage and talent. Those show up late and they are not small.
- Whether the agency is paid a fee, a commission, or both.
- How many markets, and whether each needs its own version.
Compare proposals on the same written scope. A lower monthly number that excludes production, media or the person who does the work is not a lower price.
Prices firms on this list have published
Copied from the firm’s site or from Clutch. These are not estimates, and they are not quotes for your job.
None of the 14 firms on this list publish a price in the sources checked for these profiles. The bands above stay estimates.
Describe the job. One advertising agency writes back.
Tell us what you sell, what is not working, and what done looks like. We read it and ask one provider — from this list, or from the publisher’s bench — to contact you within a business day. Asking is free. You do not have to hire them. Nobody else gets what you wrote.